The history of the Lamborghini logo

Why is the Lamborghini emblem a gold bull?

Best known for its cutting-edge design and superior performance, Lamborghini cars are undeniably many people’s dream. Moreover, the iconic bold bull logo on its steering wheels, tire rims, as well as car hoods always attract our attention. Therefore, let’s get to know more about this famous supercar company and how its logo came to be.

Lamborghini’s was first invented by whom?

Lamborghini is a derivative from its founder’s name, Ferruccio Lamborghini who was a manufacturing magnate in Italy. In fact, he initially founded a business producing tractors from surplus military machines and then expanded into air-conditioning and heating systems. After making lots of money with those, he bought many sports cars, including a Ferrari which was considered the most luxurious brand at that time.

With his Ferrari car, he had experienced many mechanical difficulties, which pushed him to invent his own supercar. Therefore, in 1963, Automobili Lamborghini was officially founded in Sant’Agata Bolognese, Italy, with the objective of producing a refined sports car to compete with Ferrari. Besides, his first model, the Lamborghini 350 GTV (a two-seater coupe with a V12 engine), also debuted the same year.

Let’s talk about the iconic design of the Lamborghini emblem

Lamborghini has never changed the emblem since it was founded. Its brand logo is always a black shield with a gold outline. The base color was designed in a deep black tone to let the gold stand out. There is also a lighter tone in the background providing a 3-dimensional appearance.

Next, you will notice the company’s name written in gold on the top. Additionally, a distinct golden charging bull is perfectly placed at the center to represent strength and power which are the brand’s concept and image.

Why the Lamborghini logo is a bull?

The Lamborghini’s emblem features a bull since its founder, Ferruccio Lamborghini, was born under the Taurus zodiac and had a passion for this ferocious animal. In addition, he was a big fan of Spanish bullfighting and also enjoyed watching any drama or entertainment about this beast.

Because of his passion, Ferruccio Lamborghini likened the bull’s power to car performance and this finally became the main brand’s image. Moreover, he also named the car models after the famous Spanish fighting bulls, Lamborghini Miura.

Why the Lamborghini logo’s colors are black and gold?

The black represents elegance while the gold symbolizes luxury and prosperity. This combination was designed to make the cars look more luxurious and powerful like a status symbol.

However, nowadays there are a few changes in the design as well. For example, you can notice new colors like silver and black in some models. Anyhow, these colors still represent the same sleek and elegant design since the making of the original models.

What is the inspiration for Lamborghini’s supercars?

Every time a Lamborghini is present on the road, its iconic looks always capture people’s attention. In order to obtain the best design possible, Lamborghini had hired many famous designers, for example, Touring, Marcello, ItalDesign, Marazzi, and many others. The whole team spent many years working on different designs until they finally released the first stunning-looking sports car with the famous charging bull logo.

Most of the automobile designs are inspired by fighter planes, for example, the steel-cut body which has later become the signature of Lamborghini. In fact, this idea originally came from Filippo Perini, a designer who was working on the Lamborghini Aventador at the time. He revealed that he got inspiration from the American F-22 and B-2 aircraft, and these consequently contributed to the car’s look.

What makes the Lamborghini automobiles so special?

It goes without saying, the Lamborghini is one of the best sports cars in the world thanks to its speed, power, and appearance. Here are the 5 main reasons that contributed to the fame of the Lamborghini cars:

  1. The Lamborghini is hand-built
    Although they use robotics in some parts of the production such as for moving weighty cars around, almost everything is still made by high-skilled workers.
  2. The limit in quantity manufactured, but not quality
    Unlike mass-produced cars, Lamborghini is produced in low quantities since it is deliberately built by hand to guarantee the product’s quality. Besides, this Italian luxury car is usually owned by the rich and celebrities which makes the brand even more special.
  3. High-end materials and components
    Lamborghinis are composed of high-end material as well as state-of-the-art mechanical components for the best performance.
  4. Powerful engine
    It has long been known that Lamborghini engines are one of the best internal combustion engines. For example, the Lamborghini Aventador S, powered by a 729 horsepower V12 engine, is a model that has almost half as much horsepower as the M1 Abrams (a famous United States Army’s battle tank). Thus, it is indeed incredibly vigorous!
  5. High-Performance
    Last but not least, the Lamborghini cars have also ranked in the top fastest supercars in the world. As an instance, the Lamborghini Aventador can go from 0 to 100 km/h in 2.9 seconds only and reach a top speed of 220 mph (354 km/h).

Now you know everything about Lamborghini’s origin as well as the meaning behind its iconic emblem. If you have the money, the golden bull is never too far.

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